Hi, I’m Paxton Todd!
Crafting bespoke brands inspired to make an impact
I’m a brand and web designer helping churches, faith-based organizations, and small businesses create custom brands that inspire and make an impact. With a passion for learning and a love for design, I’ve been turning visions into reality since 2016!
Let’s work together to bring your vision to life!
Branding
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Web Design
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Photography
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Church Graphics
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Branding 〰️ Web Design 〰️ Photography 〰️ Church Graphics 〰️
A Journey of Learning and Creativity
My creative journey began in 2016 when I taught myself how to use Canva while managing social media for small businesses. What started as a simple way to create graphics sparked my love for design, and from there, my passion for branding and web design took off.
In 2019, I started working on social media and creative tasks for my church, Nesconset Christian Church, where I quickly realized the need for a cohesive brand. So, I took the initiative to teach myself branding—and built the church’s brand from the ground up! This hands-on experience was a turning point in my career, pushing me to expand my skills further.
From Canva to Custom Brands
Fast forward to 2022, I took on the challenge of mastering Adobe in under a year—while juggling part-time work and freelancing! This experience solidified my skills in design software, and I became confident in offering comprehensive branding and web design services to my clients. I’m not just about learning tools; I’m about understanding how to use them creatively to solve real business challenges.
Mastering Adobe & Beyond
Expanding My Creative Reach: Photography & Illustration
Alongside my branding and web design work, I’m passionate about photography and illustration. These skills bring an extra layer of creativity to the visuals I produce, allowing me to offer custom illustrations and photography that elevate each brand’s identity. Whether it’s capturing the perfect image for a website or creating a playful custom graphic, I love blending these passions into my work.
Freelance Success: Crafting Bespoke Brands
As I grew in my role as the Creative Communications Director at my church, I started to take on freelance clients who needed bespoke branding and web design solutions. One standout project is my work with Catskill Christian Assembly. Their website needed a complete overhaul, and after developing a new brand identity and website, their traffic increased by 500%. The transformation was so significant that parents went from saying, "I wouldn’t send my kid here" to "This camp looks amazing!"
What Drives Me
At the core of my work is a commitment to progress over perfection. I believe in delivering excellent results without getting bogged down by the pressure of perfection. My clients appreciate this approach, knowing they’ll get thoughtful, beautifully designed solutions that focus on their goals and make an impact.
Contact Me
Interested in creative communications for your church or organization? Need creative direction? Need help with design, branding, or social media? Let’s work together!